The MoPR Blog

Here at Mobility PR we deal with mobility through the world of technology. We focus on the anytime, anywhere, and anyhow of the business. My brother-in-law provides this same service for his clients, but his methods require a pretty different outlet.

Allow me to explain.

Chris provides training to those with special needs or physical handicaps that make it difficult for them to travel, primarily on public transportation. His focus is to help those who require extra assistance become more mobile, something we often take for granted.

This got me thinking.

There are so many different ways to interpret mobility, but in the end they all come down to one thing; accessibility. I love the business that I’m in. I think it’s a pretty fantastic concept of being mobile 24/7, and I especially love being able to help others do so. Chris feels the exact same way. The work he does for his clients’ rewards them with the gift of mobility 24/7, as well. So even though we have two very different jobs, we still share that common thread.

Because you know, it’s a great world out there. And everyone should have access to it.

Signing off for now,

Tamara Parker

Remember briefcases?

A long time ago, people would carry important “papers” around with them in small suitcases called briefcases. You would put these papers, sometimes in something called a manila file folder, something that strongly resembles the folder icon used in Windows.

Why did we carry papers around in suitcases? Because we didn’t have storage. Let’s go back to 1985. Computers were expensive and many didn’t have hard drives. We spent a lot of time working on hardcopies because softcopies were inconvenient. We didn’t have email, so if we were sending edits back and forth on a document, we had to print out the document, and send it on something called a “fax machine.”

There were “portable computers” but they were too big for briefcases. They came in their own case. We used the briefcase to carry the floppy disks with data and applications we needed to run the computers. That’s right, we needed two hands to carry our portable computers around. You know something else? In 1985, we didn’t have shoulder bags either. You really should read the MoPR Mobile Minute on portable computers to get the full idea. The bottom line, in 1985, mobile computing meant we schlepped around a lot of stuff, and it wasn’t always convenient.

But one entrepreneur saw real mobility looming on the horizon. Seeing that portable computers lacked portable peripherals, he created a self-contained printer that could fit inside a briefcase. His company was called Ergo Systems (of Menlo Park, California) and the printer was the groundbreaking Hush 80 – available in a parallel, serial and Commodore-compatible models.

When I say self contained, I mean aside from the power cord and printer cable, everything was inside, including a roll of thermal paper. The paper was treated with a chemical to make it heat-sensitive, turning the paper black on the area exposed to heat. A print head with seven heat-emitting dots would sweep back and forth across the paper creating characters in a 5 x 7 dot matrix. Each roll could print just over 100 pages and you never needed toner.

This printer was cool. Aesthetically, it matched the look of virtually every portable computer on the market. It was only 11 ½ inches long and less than three inches tall. Including 100 feet of paper, the printer weighed 36 oz. It was small enough to fit in a briefcase laden with papers and diskettes, and light enough to carry without adding tremendously to the already heavy (relative to today) portable computing load. In fact, the dimensions of the Hush 80 made it the only convenient element of a portable computer setup.

It printed the full 80 character lines. And because it was dot matrix, it also printed graphics.

You could either plug it in the wall or run it off rechargeable batteries – something new in the 1985 world of mobile computing.

The Hush 80 sold between $139 and $159. It’s only been recently that printers have fallen below that price point, and most printers today still cost more. Because the printer never needed toner, the cost of operation was also low.

The printer was well received by reviewers and it seemed that Ergo Systems was poised to launch into an early lead in the nascent mobile peripheral category. But it didn’t work out.

Why?

Well, one drawback was that the thermal paper came in rolls and the Hush 80 had no apparatus to cut pages in long documents. It drew a dashed line every 11 inches and users were required to cut their own pages, or crease them and tear them (which was rather easy, actually). Also, the thermal paper wasn’t the most user-friendly of papers. It curled, it smelled, and it would fade and discolor rather quickly. To preserve documents, people would have to make photocopies.

Although the price point was certainly attractive, it didn’t impact portable computing. The portable computers of the day cost more than $5,000 and were still a novelty in the business world. Today more notebook computers are sold to businesses than are desktops, and a sub $500 price point has spiked adoption of mobile computing in the consumer market. But in 1985, the number of portable computers shipped was still counted in the thousands.

Furthermore, the people laying out five grand for a computer were interested in different features than the Hush 80 possessed. The Hush 80 was quiet, inexpensive and portable. But power users of computers were seeking features like “near letter quality” instead. The 5 x 7 dot matrix Hush 80 had better-than-average print quality for its class, but was not close to letter quality.

The low price point was attractive to a market buying lower priced home and small office computers, but where the portability was of no use. Therefore there was no need to compromise the print longevity of the commonly used tractor-fed fanfold paper (is it too nerdy that I know about this stuff?) for the lighter, more portable but more inconvenient (in this context) roll of thermal paper.

But how many times have you been connected at a place like Starbucks, doing some sort of work and wishing you could print something out? Ergo Systems was a company ahead of its time. The founder and CEO of Ergo Systems was my dad, George Sidline. He understood more than 20 years ago – long before there was a mobility technology industry – that people will desire the ability through technology to have anything they want, anytime they want it, anywhere they are.

Mobile peripherals of course did catch on. Only today, most of these devices aren’t peripherals, they are built right into the computer.

And even though 20 years have elapsed, no one has yet made another high-quality portable printer. Nothing that will fit in my globebox anyway.

Did you have a Hush 80 printer from Ergo Systems? What were your earliest mobility technologies. We’d like to hear from you. Leave us a comment.

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I drive the 1974 MGB I drove in college (it was only 12 years old then). I restored it last year, and when I did I put in some improvements. I replaced the twin SU carbs with a single double-barreled Weber carburetor, put in an electric fuel pump and an electronic ignition system. More importantly, I put in a stereo that plays MP3 CDs and connects to my iPod. The Bluetooth hands-free earpiece, as dorky as it may look to some, allows me to talk and shift. As for mobile technology, that’s as far as my MG goes.

My friend Blair has a small British car too. Blair is a network architect and always has the cool toys before anyone else does. Blair is the first guy I know to connect two monitors to the same computer; different applications show on each one. Blair got a Mini, before everyone else did, and it has all kinds of fun stuff in it. I like the GPS system in his car. It’s not the first one I ever saw (the first one I ever saw was in 1998, in the Porsche of a different network architect who also got all the cool toys before everyone else did) but it’s placed on the dash in a way reminiscent of James Bond’s Aston Martin. He also has a Bluetooth handsfree system, but his is voice activated and connects to his sound system, giving every call a kind of “speaking with the Lord” quality.

Big deal, my sister’s minivan has all that stuff too (yes, but with far less cool factor), BUT she has a moving theater with DVD and 5.1 surround sound. Okay, a little bit more cool factor.

You know what I need in my next car? The Internet. I want my car to talk to the Internet. Use a Global Positioning System (GPS) or a Wi-Fi Positioning System (WPS) to tell a whole mess of computers where I am and come back to me with everything I need. For example, like where I am, what’s the traffic like ahead, what restaurants are up ahead, what do people who ate there say about them, how many of them can seat me and three colleagues at 7:00 pm, are there any hotels nearby that have last minute deals.

With the Internet, I could use my voice activated hands free with surround sound automobile Skype client, or voice chat with my buddies.

Put a printer where my glove box used to be (honestly, I don’t wear gloves) important documents can be sent via a network directly to my car. Last minute changes used to be made at the office, at a Kinko’s or some other location situated someplace other than the parking lot where your meeting is. Not anymore. The last minute will someday soon mean the minute right before.

Except for the printer in the glove box, I’ve used the Internet for all the examples above. Although I did print a document on a printer in Redwood Shores, California from a hotel in London, England.

A car connected to the Internet can get its own software updates (in case you didn’t know it, there is a ton of software managing your car right now, unless like me you drive something old).

When will we see these cars? If you’re reading this column, chances are you know or at least presume that car companies are already deeply involved in R&D of cars that feature Internet devices.

Daimler Chrysler worked with Sun Microsystems on a concept car – The Dodge Super8 Hemi – equipped with a Java and Linux-based Infotronic system, which they described as “a state-of-the-art embedded computer system, which was designed to satisfy the never-ending thirst of tomorrow’s automobile drivers and passengers for Internet-based data and information. The goal of the Infotronic system is to provide Infotainment, ‘edutainment,’ and entertainment services that meet the lifestyle of each individual driver or passenger.”

Dr. Wieland Holfelder from Daimler Chrysler explained: “We believe our vehicles provide more than just transportation: they provide personal mobility to reflect our customers’ lifestyles. Therefore, when a change in lifestyle occurs — such as the ubiquity of the Internet — we try to reflect that change in our products.”

This concept car came out in 2001 and Sun has been talking about Java and Internet in cars since the 1990s. So why has it taking longer than five years for someone to give me what I want in my car? Is it that far fetched to leverage “the ubiquity of the Internet?”

A company like iPass today can pretty much deliver you all the wireless broadband you need to make a car like this useful today. Between its 3G service and its aggregated Wi-Fi footprint, the company can deliver virtually ubiquitous coverage for where the vast majority of people with cars are driving in America.

Of course, unlike a laptop in Starbucks, cars tend to move fair distances in short spans of time. So what happens when a car moves from the hotspot of one network into the hotspot of another? Well, the session drops.

Not necessarily. With a mobile VPN from companies like NetMotion Wireless working together with connectivity over the iPass network, Internet sessions are maintained even as a device connects to networks of different providers or even different technologies.

The ingredients are there. I’m sure HP or Epson already has a glove box printer in the works too.

What do you think about the car as an Internet device? We’d like to hear your opinion. Please leave your comments.

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