Weekend Reading – December 11

There Really is an App for That

Consumers know that their smartphones can do just about anything. Shopping lists, sports scores, weather, videos, Facebook… There are thousands of consumer apps. But weren’t smartphones originally intended to be business devices? The cover story of this week’s “InformationWeek” magazine is all about the business applications of smartphones, and the innovative way corporate IT departments are putting them to use. In “What Goes MobileMary Hayes Weier has written one the most comprehensive looks yet at the potential mobile apps will have in various business environments, from auto sales to health care.

In a companion piece in the same edition, Peter Rysavy writes about using the Mobile Web as an alternative to developing mobile applications. This theme is one that MoPR has hit on before with our own clients, such as Bitstream, the makers of the BOLT Mobile Browser. In “The Mobile Web Imperative” Rysavy speaks directly to IT departments and the developers building tools for businesses.

It’s the Year 2010: Still No Flying Cars

We’ve entered the season where writers and publications prognosticate about the trends of the coming year. You’ll see many articles with titles such as “2010: The Year of the _____.” “PC World” magazine has an interesting article which asks the question “2010: The Year of the Table PC?” Table PCs aren’t new. They just aren’t popular. Yet. But a lot of new features, such as touch screens, are reinvigorating the category. With pictures and videos along the way, writer Ian Paul walks us through the new landscape of tablet computers and makes a compelling case for why 2010 may be for tablet PCs what 2007 was for smartphones.

A Map You Can Step Into

I know, I know, the title of this column is “Weekend Reading” not “Weekend Viewing.” But one of our favorite writers, Jon Fortt at “Fortune” magazine has a video that showcases some of the cooler developments in location based technologies. Not coupons for the coffee shop around the corner from where you’re standing, but interactive maps unlike anything you’ve yet seen. Take a look:

In Case You Missed It: Cell Phones Cause Cancer… or Do They?

Throughout 2009 there were several stories about studies that showed a link between cell phone use and cancer. Not good news for those of us who not only are power users of our mobile phones, but also work in the mobility industry. In “Mobile Enterprise” magazine, Michael D. Cole looks at the results of a study released last week, an exhaustive 30 year study conducted in Scandinavia which concludes that there is no such link between cell phone use and cancer. Wait, don’t breath a sigh of relief just yet. Read “Study Refutes Cancer-Cell Phone Connection — But Rancorous Debate Persists” and judge for yourself.

As always, we invite you to share your comments.

John S

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